The free challenge that will rewire your money thinking and boost your income

Monday 28th April - Friday 2nd May

Stop spiralling over your money goals and step into the money you actually want to make.

  • You've tried all the "right" things - the books, the journaling, the money mindset podcasts.

  • But you still find yourself writing off your monthly income goals by day 3, hesitating before sending sales emails, and hearing that voice that whispers "who do you think you are to want that much?"

  • What if your money mindset is less about your inner thoughts and more about the societal messages you've absorbed?

  • It's that you've been conditioned to believe money isn't for people like you. That wanting more makes you selfish. That you need to justify every penny with more effort, more kindness, more YOU.

But here's what I want you to know right into your very bones:

You CAN feel genuinely excited about money (not that fake "I'm so abundant" Instagram nonsense).

You CAN check your Stripe account without that pit in your stomach.

You CAN build a business that's wildly profitable AND aligned with your values.

You can live each day knowing that you're building a successful, plentiful, filthy-rich business.

The Conditioning Shift will turn your money-making potential from "maybe someday" into "happening right now."

Ready to break free from money conditioning?

Give me 5 days and I'll show you what's really stopping you from making the money you want

Let me tell you a bit about how I know this stuff...

I spent years trying to "fix" my money mindset, doing all the journaling, affirmations, and inner work they tell you to do. And yet I just couldn’t seem to shake my old, sticky money doubts and fears.

It wasn't until I started questioning the bigger picture that things shifted. I realised these weren't just MY limiting beliefs - they were societal messages I'd absorbed. Working with hundreds of clients, I saw the same pattern over and over again. Everyone was struggling with money, but traditional mindset work wasn't addressing the root cause.

That's how The Wheel of Conditioning was born - a framework I created that helps you see exactly how society has programmed you to stay financially small.

Using this approach, I moved into the 6-figure space. And my clients tell me they've shifted more around money in weeks than they did in YEARS of therapy and traditional mindset work - not by "fixing themselves," but by finally understanding what was actually going on.

Introducing…my brand new free challenge 

The Conditioning Shift: 5 Days to Free Your Money Mindset

When we shift your conditioning around money mindset, you’ll realise that money doesn’t happen TO you…YOU happen to money. 

Ready to discover how effortless money-making can feel when you're no longer fighting against your own conditioning?

Here's what we'll cover…

Day 1: Why Money Mindset Work Isn't Working For You Let's tell the actual truth about why your money mindset work isn't sticking - it's not your fault, it's the societal messages you've absorbed. You'll map your Money Timeline and finally see the patterns that weren't your choice but have been running your financial decisions.

Day 2: The Wheel of Conditioning - What's Really Holding You Back I'm sharing my Wheel of Conditioning framework - where you'll see exactly how societal messaging has tangled up your relationship with money. You'll discover which parts of the wheel have the biggest impact on your business and start to untangle yourself.

Day 3: The Hidden Influences on Your Daily Money Decisions Time to get curious about how conditioning shows up in real life. We'll track these sneaky influences with the "Money Messages" exercise, and you'll start seeing patterns in everything from how you price to how you talk about your offers.

Day 4: Finding Your Voice Beyond Conditioning We'll dig into the practical work of distinguishing your actual thoughts from your conditioning. You'll reframe a specific money situation in your business and find the powerful voice beneath all that noise society has been feeding you.

Day 5: Your Pathway to Plenty No more theory - it's time for action! You'll create a tangible plan to step beyond your conditioning and play at your actual size financially. This is where you learn to hold money more lightly and start making decisions from a place of plenty.

Each day you will have access to…

A Morning Email to Introduces the day's topic

Live Session: 30-minute Zoom session on the day's topic, with lively chat and the opportunity for Q&A with Ray

Slack Community for the week: I know money can feel vulnerable to talk about out in the wilds of social media, so this is your place to share your thoughts, revelations and questions as you move through this work in real time. And even better - This is a space to explore your money thoughts, questions and conundrums in real time with people who get it deeply.

End of day final thoughts from Ray: At the end of each day I will record a brief voice note to sum up the key takeaways from the day and prepare you for tomorrows work.

You’re done feeling gunk around money, income ceilings, and undercharging.

You are more than ready to shift into the successful and free business owner you dream of being.

The first steps are actually REALLY easy.

And we’ll get through them in just 5 days.

Ready to transform your relationship with money?

Stop blaming yourself for your money struggles and see what's really going on. In just 5 days, discover the societal messages holding you back, learn my Wheel of Conditioning framework, and take your first steps toward financial freedom on your own terms.

The TLDR:

Listen: you keep investing in ALL of these different courses and memberships, but they’re not working because you haven’t shifted your conditioning around money. 

It’s not because you’re not good enough. 

It’s not because your strategy is off. 

It’s not because you don’t have enough Instagram followers. 

It’s because you haven’t worked on what’s ACTUALLY going on in your mind.

Stop putting it off.

Give me just 5 days.

The Conditioning Shift starts on Monday 28th April